Eric Coles has been quite literally setting the tone for exciting projects for more than fifteen years. He cut his creative teeth in the record business discovering talent and guiding the artistic direction for various musicians, most notably Maxwell. While Richard Avedon was shooting Coles for a Levis Strauss national ad campaign featuring Eric’s sound design company, he got the fashion and photography bug. Segueing from music, Coles launched a successful apparel business that saw his t-shirt designs on the backs of boldface names like Seal and Jennifer Connelly and on the racks in boldface stores like Fred Segal and Lane Crawford. Now, Coles helps define the look and feel for shoots, shirts and whatever else seems interesting.

Eric Coles
Creative Director
Red Coles - Design + Direction
eric@redcoles.com
917.861.5077